The Home of Full Color Media
At UM, we see the world in Full Color. We discover the difference, the uniqueness, the nuance of brands by leveraging the power of Brand Patterns. Pattern recognition sits at the intersection of both human intelligence and artificial intelligence, and brands must identify their Full Color Brand Patterns to unlock growth today and in the future.
As we evolve from the era of digital to the era of intelligence, we recognize that human intelligence must work as the catalyst to artificial intelligence. Agencies must think critically about what makes a brand different – or face the existential threat of a landscape of bland brands.
At UM, we Stand Against Bland. We do not accept average work. We put people first, creating limitless possibilities. We connect diversity of thought, experience, perspective and culture. We understand that questions are as valuable as answers. Our vision and our passion in this new era is to lead a renaissance in media that unlocks the Full Color potential of our people and our clients’ brands.
UM’s borderless and boundless global media agency network operates in 100+ markets, across 120+ offices with 3,000+ employees. We build our teams around our core values of Community, Courage and Curiosity, amplifying the full spectrum of our unique talents to drive our shared success.
Responsible Media
We are obsessed with responsible growth and have a proven track record of partnering with our clients to deliver short-and long-term business success. Our relentless focus on growth powers how we show up for our clients, our people and the communities we serve. We are founding members of the Unstereotype Alliance, working with brands and partner agencies to eradicate harmful stereotypes in all media and advertising. In 2021, we launched Futureproof Academy, a school outreach programme that aims at making our industry more accessible to people from all background. We’re also very proud of UK by UM, our thought leadership and research programme that has been leading the industry to shine a light on societal issues. UK by UM helps our clients understand what is happening in the nation and how to best create meaningful connections with every audience and community. In order to accelerate positive impact, we have worked with organisations including UN Women UK, Campaign Against Living Miserably (CALM), and Creative Equals, who have been instrumental to the work we created through UK by UM.